Public Speaking to Elevate Your Brand Last week was the first time I spoke/taught at the 2019 EXHIBITORLIVE conference in Las Vegas, NV. My topics included: Maximizing Mentoring, Effective Networking, and Personal Branding Strategies to Supercharge Your Career. I was pleased to
Posting and Sharing on LinkedIn
Looking for tips on how to start and join great conversations on LinkedIn? Like everything, there are best practices for posting and sharing on today’s most popular professional networking platform. Watch this video for some LinkedIn recommendations for creating compelling content and
Commenting on LinkedIn
Commenting on LinkedIn Have you noticed the “What people are talking about now” box located on the upper-righthand corner of your LinkedIn Homepage lately? A quick click of the headline about Google on mine (above) opens up the article along
Content Marketing Matters
Did you know that LinkedIn has recently made it possible for your Connections (yes, all 5,000 of them!) to see when you are actually on the platform (desktop or mobile)? It’s true! A few months ago they quietly added and turned on this feature…
Minding Your Privacy on LinkedIn
Did you know that LinkedIn has made it possible for your Connections to see when you are actually on the platform (desktop or mobile)? It’s true! A few months ago they quietly added and turned on this feature. What you
Get Yourself a Content Marketing Toolkit
You need a content marketing toolkit if you would you like to: Build awareness among the right target audiences Create and distribute useful content that your prospects crave Nurture leads at each stage of the funnel until your prospects are ready to
LinkedIn’s Latest Search Capabilities
LinkedIn® continues to change, evolve and add (or take away) features on a regular basis. Recently, the search capabilities within LinkedIn’s basic level of membership were changed quite a bit. The good news is, you can still use search operators directly
Debunking 3 Myths About LinkedIn
Since LinkedIn® continues to remain the king of the professional networking world, and I’ve been active on the platform since early 2004, I thought I’d share some of the most common myths I encounter and frequently need to dispel as a
10 Ways to Optimize LinkedIn for Your Job Search
10 Ways to Optimize LinkedIn for Your Job Search Optimizing your profile and boosting your personal brand on LinkedIn is easy once you understand how most folks really use the platform. I teach all my clients that LinkedIn is essentially
5 Ways LinkedIn Can Help You Land Your Dream Job
We all know job searching can be a nerve–racking experience, to say the least. This is why I’ve started offering a Job Search Jump-Starter program and LinkedIn has come up with a few ways to help make it less stressful for
How to Optimize LinkedIn for Your Small Business
10 Easy Ways to Optimize LinkedIn for Your Small Business Optimizing your profile and presence on LinkedIn is easy once you understand how people really use the platform. I teach my clients that LinkedIn is today’s version of a Whitepages or