10 Easy Ways to Optimize LinkedIn for Your Small Business Optimizing your profile and presence on LinkedIn is easy once you understand how people really use the platform. I teach my clients that LinkedIn is today’s version of a Whitepages or
Content Marketing Matters: Curation and Creation
In 2 different and recent interviews with Deb Krier, The Social Light, I share tips and dispel myths around content marketing and how simple it is to find, curate and even create your own high-quality content on which you can
You Can Always Personalize an Invite to Connect on LinkedIn
Unless I’m expecting it, I’m always disappointed when I receive an invitation to connect on LinkedIn that contains only the following: I’d like to add you to my professional network on LinkedIn. Aren’t you? Well, my friend and frequent collaborator,
Sharing Your Story on LinkedIn
Sharing Your Story on LinkedIn It breaks my heart when I hear my talented and successful LinkedIn clients downplay their significant accomplishments once we get to work on the Summary section on their profile to review what they’re most proud
Tools for Savvy Professionals: Day Designer
Recently, my friend, Jenn Aubert of LearnSavvy, asked this on Facebook: As a business owner, do you have a ritual or routine that helps you wrap up your work week? This time, I just had to answer one of her
LinkedIn’s Reply Before Accepting an Invite to Connect Helps Minimizes Spam
LinkedIn’s Reply Before Accepting an Invite to Connect It was there, then it wasn’t, but it IS still there. Unfortunately, it’s oh-so-challenging to find it this time around. So, yes, the reply function is still there but it’s practically hidden.
Maximize Your Personal Brand to Drive Leads and Boost Sales
Free webcast! Your personal brand has value and how you “show up” online has everything to do with your own brand’s perceived value to prospects and new clients. Watch and get inspired to boost your brand online!
Why In-person Networking Delivers When It Comes to Content Marketing
According to a Content Marketing Institute and Marketing Profs study: In-person events are rated most effective B2B tactic for content marketing. Throughout my travels as a speaker and trainer, I’ve found that 80{60023c7b1960a5fb9dae172379ca3153ba00fa4679a2b03978f428523be766b5} of professionals will admit that they dread
10 Networking Tips to Boost Your Business: Tip #2 Offer Help to Others First
Offer Help To Others First Most of us recognize that networking helps us find clients, partners, and sometimes, even great new opportunities, which is why doing more of it is often at the top of the New Year’s resolution lists for many professionals.
5 Questions With Small Business Champion: Nina Kaufman
Welcome to 5 Questions With, a “behind the business” series from Bella Domain Media. This interview style post is published every few months and I’m very excited to bring you my fourth interview! This one is with podcaster and small business
Publishing on LinkedIn is Blogging on LinkedIn
My thoughts on trends shaping my industry…. That’s what the invitation I received to start “plogging” on LinkedIn stated (see above). It didn’t say, “Start promoting your events, current promotions, links to content on your website, etc., on LinkedIn today